OUR PRESENCE

The staff picnic provided an opportunity for relaxation, bonding, and informal engagement beyond the workplace. It strengthened team connections and reinforced the importance of balance, camaraderie, and well-being.

Diwali was celebrated as a festival of light, positivity, and togetherness within the organization. The occasion symbolized renewed energy, optimism, and shared prosperity.

Our Foundation Day marked a moment of reflection on the journey, milestones, and values that define us. It served as a reminder of our commitment to growth, integrity, and long-term excellence.

Durga Puja was celebrated with collective enthusiasm, tradition, and cultural spirit across the organization. The celebration reflected unity, resilience, and the shared values that bind our workforce together.

We proudly celebrated India's 79th Independence Day at our head office and factories with exciting activities that united us in our national pride. Together, we honoured the sacrifices made for our freedom and the values that bind us as a nation. The celebration was a powerful expression of our commitment to building a brighter future for India!

We celebrated Women's Day to acknowledge and honour the contributions of our women employees, promoting a culture of inclusivity and respect within our organisation. This celebration underscores our commitment to gender equality and employee well-being.

We celebrated Republic Day at our head office and plants to commemorate a significant national event, fostering patriotism and unity among our employees and reinforcing our national identity.

We celebrated the New Year in the office to foster a positive work environment and strengthen bonds among employees. This event marked a fresh start, promoting camaraderie and boosting employee morale.

We celebrated Christmas at our Head Office to create a festive and inclusive atmosphere, encouraging employees to celebrate together and reinforcing our company culture of togetherness. This celebration fosters a sense of community.

We organised our annual employee picnic at Saheb Kuti in Agarpara to provide a relaxed and enjoyable outing for our employees. The event promoted team bonding and encouraged a healthy work-life balance. It also offered an opportunity to strengthen relationships and foster connections among colleagues.

We celebrated Diwali by organising activities for employees and distributing gifts at our head office and factories. This initiative fostered a festive spirit and strengthened employee relations through shared celebrations, highlighting our commitment to employee engagement.

We commemorated our 53rd Foundation Day at the head office, celebrating our journey, achievements, and legacy. This event reinforced our long-standing presence in the industry, marking a significant milestone for us.

We celebrated Sashti with employee engagement activities to honour our cultural traditions and provide employees with a joyful experience outside of their regular work routines. This celebration helps us connect with our cultural roots.

We organised a detailed physical health checkup for our employees at the head office to ensure their well-being. This initiative demonstrates our commitment to promoting a healthy workforce and underscores our focus on employee health.

We celebrated Vishwakarma Puja by distributing offerings to our employees and staff, honouring the deity of craftsmanship and engineering, and fostering respect for our work. This puja is a cherished tradition that highlights our industry's values.

We celebrated India's 77th Independence Day at our head office and factories with numerous activities, reinforcing our national pride and commemorating our country's freedom together with our employees. This celebration was a significant expression of national pride.

We participated in CII Wiretech in Mumbai, showcasing our wire products to a targeted audience. The event generated valuable connections, strengthening our industry position. Our Director, Mr. Varun Saraf, and Managing Director, Mr. Nirmal Saraf, addressed the gathering, discussing sustainability and innovation in wire and cable technology.

Our participation in MEE 2025 provided a platform to showcase our cable and conductor products to a global audience. This experience has expanded our international market presence and fostered potential business collaborations, reinforcing our commitment to reaching new markets.

Exhibiting at ELECRAMA 2025, a major industry event, allowed us to display our products, network with key industry players, and enhance our brand visibility within the electrical sector. This participation is vital for strengthening our standing in the industry.

Our presence at the Kolkata International Poultry Fair gave us a platform to showcase our products relevant to the poultry industry, connect with potential customers, and expand our market reach in this sector.

We participated in the Wire India 2024 exhibition in Mumbai, where we showcased our wire products to a specialised audience. This event generated valuable leads and strengthened our position in the wire industry, allowing us to connect with industry-specific clients.

Our participation in the India Fence Expo 2024 in Delhi allowed us to exhibit our wire products to a targeted audience within the fencing industry. This expo provided an opportunity to expand our market reach by specifically targeting this industry segment.

By participating in WINCON, a seminar focused on the future of construction, we stayed updated on industry trends, networked with professionals, and positioned ourselves as a forward-thinking company. This event allowed us to look toward the future.

Our presence at MRDBS 2024 in Pune provided a platform to exhibit our wire products, connect with regional grape farmers and explore new business opportunities in the area.

We took part in Krushit 2024 in Tasgaon, Sangli, to showcase our wire products to an agricultural audience, support the farming community, expand our market presence and strengthen our ties with the agricultural community.

Our involvement in the Orissa Power Conclave in Bhubaneshwar enabled us to engage with the power sector in Orissa, showcase our solutions, and build relationships with key stakeholders. This event allowed us to emphasise our focus on the power sector.

Our sponsorship of TICCT in Tollygunge underscores our commitment to local marketing and community engagement, enhancing our brand visibility within the region. This sponsorship boosted our local presence.

Our participation in the Wire and Tube Düsseldorf exhibition provided an international platform to showcase our products. It allowed us to connect with global industry leaders and explore new technological advancements, enhancing our global exposure.

Project mobilisation at our Khordha facility marks the transition from planning to on-ground execution. This step reflects our readiness to move forward with structured implementation and timely delivery of the expansion.

The expansion puja at Deulti was conducted to seek blessings for the successful execution of the upcoming developments. It represents a focused step toward strengthening our manufacturing capabilities with positivity and purpose.

The ground-breaking puja at our Deulti facility marked the formal beginning of its expansion journey. With tradition and purpose aligned, this milestone reflects our commitment to capacity growth and long-term progress.

The Khordha Expansion Puja marked an important moment in our eastern India growth roadmap. Rooted in tradition and driven by vision, this expansion reinforces our commitment to sustainable regional development.

The inauguration of our Belur Factory added to our list of manufacturing units and also marked the commencement of production of

The commissioning of our Khurda Unit Plant marked the initiation of our aluminium rod production, signifying a substantial expansion of our manufacturing capabilities and an increase in our production capacity.

The commissioning of a new spring wire machine at our Deulti facility has improved our production efficiency and capacity for spring wires, enabling us to meet the increasing demands of the market.

We organised this event to engage directly with farmers, showcase our products, and understand their specific needs. This was essential for tailoring our offerings and strengthening our connection with the community, ultimately supporting agriculture and business growth in rural areas.

We organised this event to engage directly with farmers, showcase our products, and understand their specific needs. This was crucial for tailoring our offerings to the agricultural sector and strengthening our connection with the farming community, supporting our business growth in rural areas.

We held a farmer's meet in Murshidabad to present our products and collect valuable feedback, allowing us to better address the needs of our agricultural customers. This event was instrumental in gathering important customer insights.

We conducted a retail meet with dealers in Kakdweep to showcase our products, strengthen our distribution network, and enhance our relationships with key retail partners. This meeting helped solidify our distribution channels.

We organised a farmer's meet in Gauda to present our product offerings and solicit feedback directly from farmers, ensuring that our products align with their needs and market demands. This event helped us tailor our products effectively.

We hosted a masons' meet in Bongaon to showcase our products and gather feedback from key construction professionals. This event helped us refine our offerings for the construction industry and improve our products.

We organised a farmer's meet at Diamond Harbour, Usti, involving 15 farmers, aiming to engage directly with the farming community, promote our products, and gather insights to better serve their needs, thereby strengthening our ties.

Our Farmer’s Meet in Malda brought together farmers and local partners to learn about our product range. The session aimed to build awareness and encourage the adoption of reliable, high-quality solutions for agricultural needs.

In Murshidabad, we conducted a Farmer’s Meet to connect with the community and highlight the advantages of our products. The initiative helped spread awareness and strengthened our relationship with farmers in the region.

We organised a Farmer’s Meet in Paniparul to engage directly with the local farming community. The event focused on showcasing our products and creating awareness about their benefits and applications in agriculture.

We hosted a Farmer’s Meet in Purba Medinipur to introduce our products and their benefits to the local farming community. The event fostered awareness and dialogue, reinforcing our commitment to supporting farmers with quality solutions.